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B574

32 pages

8-1/2x11     Quick Smart Series

Book by Vivian Kistler, MCPF, GCF                          

Traditional gallery show, charity benefit, or celebration of your years in business: whatever the occasion, an event in your shop creates excitement and gives you a great opportunity to attract customers and make sales.

This book guides you through the entire process, including: choosing a theme for the show (with lots of ideas); event planning timeline; designing and sending invitations; food and music; ads and publicity; plus lots of tips for a successful show.

No shop is too big or too small to hold an event!

Table of Contents

1. Events 5
Seven Benefits
Who Will Attend?
How Often?
 
2. Planning 7

Choose the Date
Budget
Calendar
 
3. Let’s Put on a Show! 11

Select a Theme
Setting the Stage
 
4. Advertising & Promotion 19
Mailing List
Invitations
Advertising
Press Coverage

 
 5. Events 23
Art & Framing Month
Celebrating Art
Kentucky Derby
Car Art
Art Of Tuscany
The Performing Arts
Support a Charity
 
6. List of Artist’s Birthdays 28
 

Buy any 4 or more QuickSmart books and get $1 off each
Use coupon code: quicksmart